FOR IMMEDIATE RELEASE

BEYOND415^™ HONORED WITH CPA PRACTICE ADVISOR READERS’ CHOICE AWARD

New River Innovation wins third major award in the first year of product launch

Greensboro, NC – January 5, 2012 – New River Innovation announced today that its IRS issue-management application, Beyond415, received a Readers’ Choice Award from CPA Practice Advisor. This is the company’s third major industry accolade in just over a year. Beyond415 is the profession’s only web-based solution for handling IRS issues that arise after tax filing, such as notices, audits, and client management.

The Readers’ Choice Award offers readers the opportunity to shine a spotlight on technologies, services, and vendors that they use and trust. Those recognized lead the way in innovation—providing technology solutions to the profession that support streamlined processes and boost efficiencies. 

“We couldn’t be more honored about the win,” said Jim Buttonow, CPA, IRS practice and procedure expert and cofounder of New River Innovation. “We are dedicated to consistently enhancing Beyond415 by expanding functionality to meet the needs of tax and accounting professionals and their clients.”

“We are proud of the awards we’ve received this year, but there is always an elevated level of credibility when it comes from the profession as a whole,” said Alan Neely, CEO and cofounder of New River Innovation. “It’s nice to know that the readers trust our technology to help firms work more efficiently and improve client service.”

Beyond415 is a SaaS application designed to help accounting professionals quickly address IRS issues and respond to notices, while managing their clients all year long. Beyond415 automates post-filing IRS issues from start to finish—helping practitioners stay current, save time, and better serve their clients.

This year marks the seventh anniversary of the CPA Practice Advisor Readers’ Choice Awards program.

Beyond415 is offered at www.beyond415.com and through select tax and accounting software partners.

About Beyond415

Beyond415 automates post-filing practice and procedure and was developed specifically for tax professionals. The system helps firms save time, be prepared, and ease client concerns by providing expert guidance for analyzing a client’s situation, options for client IRS account research, and tools for solution evaluation and comparison. Practitioners can select and customize their response to an IRS issue. Beyond415 pre-populates the necessary documents, including IRS forms, customized cover letters, worksheets, cover sheets, and document request forms—all in the IRS’ accepted format. In its first year of release, Beyond415 was honored with a Technology Innovation Award from CPA Practice Advisor.  Free accounts are available at Beyond415.com

About New River Innovation

New River Innovation, based in Greensboro, NC, provides tax and accounting professionals with innovative IRS-support technology. The company’s flagship product, Beyond415, features workflow technology for post-filing IRS issues and notices. For more information about the company, visit www.newriverinnovation.com.

Contacts:

Ryan Neely                                                  Kristy Short
Brand Manager                                             Public Relations
New River Innovation                                     SAS Communications 360, LLC
336.601.3001                                               734.481.0186
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